Tiếng ViệtToday, music production and promotion on digital platforms are no longer foreign concepts to the public. However, not every organization in the market is equipped with the necessary knowledge and skills to easily grasp trends and effectively drive projects in the global music industry. Over the years of establishment and development, BG Media has become a leading pioneer in innovation, creativity, and quick adaptability. So, what are the reasons behind BG Media’s remarkable success?
1. The Principle of Creativity is the Key to Success
At BG MEDIA, creativity paves the way to success. Creativity is the core foundation that sets BG apart from its competitors. For BG, the company not only innovates and creates in the production and promotion of products but also focuses on freshness in every aspect of internal culture. Short courses and in-depth training sessions are regularly held to enhance the practical skills of the staff and meet the demands of partners. Therefore, creativity is the core value that has driven BG’s success in the past, present, and future.
Training Sessions to Enhance Creativity Skills for Staff
2. Emphasis on Unity and Interdepartmental Collaboration
Since its inception, BG Media has built its core values on the belief that “the company is a team, and the ultimate goal is to score goals.” Therefore, in addition to focusing on individual development, the company emphasizes fostering unity and interdepartmental collaboration. Every year, BG Media regularly organizes internal activities such as team-building events and year-end parties. Through these activities, individuals gain a better understanding of each member’s personality, making it easier to support and work harmoniously during team collaborations. Additionally, these events provide opportunities to build confidence and strengthen relationships among staff. Thus, it is clear that prioritizing the spirit of unity serves as a special bridge to create a strong and thriving BG Media community today.
Annual Internal Activities in the Company
3. Elevating Uniqueness and Personal Value
With a team that exemplifies Generation Z, BG Media serves as a vast “treasure trove” of unique ideas. This is reflected in engaging internal programs such as Happy Friday, BG Media Champion, and Viral Showdown. These initiatives are the result of BG Media’s commitment to listening and incorporating the perspectives of its team members. Therefore, BG Media truly represents an “ideal” home for the younger generation to freely express their personal values and unique identities in their journey to realize their creative dreams.
A youthful environment that always respects the differences of each individual.
In summary, in today’s era, brand identity truly represents a unique competitive advantage that every organization needs to cultivate. For the particular reasons mentioned above, BG Media is confident in being the “golden voice” of trust in the music and entertainment industry, always ready to accompany organizations in the creative race within the global music and entertainment market.